Abus
Tech & UX

Challenge & Solution

Abus is a huge international player regarding safety and sports equipment. But they still work on old systems, no automation and a design language we renewed. The security cam became our first project to prove the right direction, on new tech foundations and better connections to already existing sales tools. Very quickly "cam" became the blueprint for the whole security family – more projects currently running.

Responsibility:
- MarTech consultancy
- Communications
- Lead UX/UI